For founders

Insights

Financial thinking for founders and business builders. Two streams: deal insights from Evolv's advisory work, and a complete guide to startup term sheets.

Term Sheet Series 14 clauses, covered
Fundraising Fundamentals for founders
Written for Founders about to sign

Term Sheet Series

14 posts

A complete guide to startup term sheets, written for founders who are about to sign one. Every major clause, in the order you will meet them.

  1. Pre-Money vs Post-Money: What Founders Get Wrong

    Pre-money and post-money are the two ways valuation gets expressed — and confusing them is surprisingly common, even in signed term sheets.

  2. Equity Stake — How Much Are You Really Giving Up?

    The investment amount is the capital investors commit. The equity stake is the ownership percentage they receive in return.

  3. Preferred vs Common Stock: The Real Power Play

    When an investor writes you a cheque, they don't buy the same shares you hold as a founder.

  4. Liquidation Preference: The Silent Deal Breaker

    Liquidation preference determines who gets paid first — and how much — when your company is sold, merged, or wound up.

  5. Voting Rights: Control, Consent & Red Flags

    Voting rights determine who controls key decisions in your company. The economic terms of a term sheet get most of the attention — but control terms are…

  6. Anti-Dilution: Protecting Investors or Punishing Founders?

    Anti-dilution protection shields investors from a down round, when a company issues new shares at a lower price. Here is how it works and what to negotiate.

  7. Founder Vesting & Cliffs: Earning What You Already Own

    Founder vesting is the clause that surprises first-time founders the most. You founded the company. You hold the shares.

  8. Drag-Along vs Tag-Along: Know the Exit Rules

    Drag-along and tag-along provisions dictate how and when shareholders can sell their stakes.

  9. ESOP Pool: Hidden Dilution and How to Handle It

    An ESOP Pool is a portion of a company's shares set aside for employees, advisors, and consultants.

  10. Investor Rights to Information: Harmless or Overreach?

    Information rights determine what financial and operational data investors are entitled to — and how often.

  11. ROFR & Co-Sale: Control Over Cap Table

    Right of First Refusal (ROFR) and Co-Sale rights are the mechanisms investors use to control who can join — and who can exit from — your cap table.

  12. No-Shop Clauses: A Founder Miss

    The no-shop clause is almost always legally binding — unlike most of the term sheet around it. Yet founders routinely sign it without reading it carefully.

  13. Confidentiality Clauses: Boilerplate or Binding?

    The confidentiality clause (NDA) is a contractual obligation preventing parties from disclosing or misusing sensitive information shared during negotiation…

  14. Miscellaneous Terms: The Fine Print That Bites

    The Miscellaneous section bundles provisions that are easy to overlook and expensive to ignore — governing law, closing conditions, costs, and binding vs…

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